ULTILIZING CULTURAL VALUES IN DEVELOPING RURAL TOURISM IN TRA VINH PROVINCE

Abstract

As an agricultural country, Vietnam possesses abundant rural tourism resources. In order to create distinct rural tourist offerings in each area, it is crucial to accurately and comprehensively determine the local cultural assets that can be utilized for travel development, thereby avoiding repetition and uniformity. The article discusses the cultural values of Tra Vinh province, as well as the existing state and prospects for developing rural tourism in the region.